Susan Kessler worked for almost three years to build a partnership with the Georgia Department of Driver Services, which is responsible for licensing teenage drivers. Her “CAUTION: Newly Licensed” magnetic bumper sticker is now available from libraries, police departments and every DDS licensing station throughout the state.
The CAUTION-NEWLY LICENSED® Car Magnet was developed to reduce teen car crashes and fatalities. The magnet identifies teens with Learners Permits and First Year Licenses. Placed on the rear of the vehicle, the magnet alerts other drivers to use extreme caution, courtesy, and patience. A proven method to reduce teen car crashes is more experience behind the wheel.
The CAUTION-NEWLY LICENSED® car magnet provides a “shield of protection” from other drivers and allows the teen to concentrate on the road. The magnet protects not only the inexperienced drivers, but also surrounding drivers. Buses, semi-trucks and drivers education vehicles clearly mark new drivers. The same concept works for teen drivers. Identifying teen drivers is already the law in many other countries including those in Europe, Asia, Canada, and Australia.
The CAUTION-NEWLY LICENSED® Car Magnet Program launched a pilot program in Cobb County, Georgia in April 2007 with a distribution of more than 3,000 magnets with tremendous success. In October 2007, the CAUTION-NEWLY LICENSED® car magnets became available nationwide. We believe that by working together as a society, we will save teen lives. Please help us by identifying all new teen drivers.
Check into our online Safety Store to learn more and pick one up for your teen today. For $10 you can’t go wrong!
